Q.
Consider a small electric dipole with magnitude of dipole moment p which is placed far away from point A as shown. The electric potential at the point A is
The magnitude of electric dipole moment is p. At a point distance r from point A. In this situation the dipole moment tries to rotate the dipole as given in the above figure.
So, considering the position of P, the resultant potential at A is VA=r2kpcosπ =−I2kp [∵cosπ=−1]